Fernando is the Chief Revenue Officer at Making Sense, a technology consulting firm headquartered in Palo Alto, with development centers in Argentina, Mexico and Colombia. Fernando is an innovative and results-oriented strategist with a strong background in software sales and digital marketing. He has extensive experience in go-to-market strategies offering outstanding communication and presentations skills with a proven track record of building internationally distributed marketing and sales teams and growing revenues for both software products and services. Throughout his career, Fernando has brought passion for excellence—and he leads by example. Born and raised in Argentina, Fernando, his wife Guillermina, and their three children make their home in Los Altos, California.